Creating an Effective Social Media Posting Schedule
The frequency of your social media posts can directly impact the number of followers that you get and keep. If you post too infrequently or frequently, you’ll lose followers. You’ll also have trouble getting people to take notice of your social media accounts. For this reason, you need to come up with a schedule. A […]
How to Grow a Targeted Follower Base on Instagram
Instagram is becoming increasingly popular. It’s a useful social media site for any entrepreneur that wants to remain updated with the latest marketing channels. As with most social media platforms, the more followers that you’ve got the more effective your social media marketing will be. So, to begin increasing your Instagram followers, you need to […]
How to Grow Your YouTube Following
The use of video marketing is becoming increasingly popular for entrepreneurs. The reason is simple. More people are using mobile devices and the videos are easier to view on these devices than reading a lengthy blog post. Unfortunately, there’s a lot of competition on YouTube. Getting noticed isn’t always easy. But, with a few simple […]
Increasing Sales Leads by Boosting Twitter User Engagement
Twitter is an effective platform for entrepreneurs that want to reach out and increase their online presence. But, these efforts don’t provide a lot of help if you can’t engage your followers. Twitter user engagement directly impacts your ability to gain sales leads through this social media platform. Engagement refers to the number of followers, […]
Learn How to Write an Effective Press Release in 4 Steps
Press releases provide an additional solution for building backlinks, increasing online exposure, and gaining web traffic. Though, if your press release doesn’t deliver the right message, it won’t be effective. A press release isn’t the same as a blog post or sales page. You need to pay attention to a few important details. Here’s some […]
A Guide to A/B Testing
When you are trying to figure out which tactics work for digital marketing, it is commonly suggested that you run A/B tests. This can give you a better picture of what your target audience responds to and how to capture their attention better. A/B testing can be used in a variety of ways. You can […]
Building a Successful Video Marketing Campaign
Videos have become an important tool in digital marketing. They are eye-catching, finger-stopping, and engaging. People are much more likely to stop and watch an engaging video ad on Facebook, Twitter, or in the sidebar of a webpage that they are to stop and read a link ad. Building an effective video marketing campaign for […]
Building Trust with Social Media
One thing that stands out today in the social media world we live in is that it’s important to develop a sense of trust with your followers. This is especially true for small and medium sized businesses, since the amount of trust between business and follower will only serve to build customer loyalty. Trust is […]
My New Year’s Gift To You!
A lot of my subscribers ask me, “What’s the right way to build an online business?” or “Where do we start?” or “What’s the good information source, should we just Google it?”. Even though we’re living in an information age, one of the downsides of it is the information overload itself. This makes the importance of distinguishing between the right […]
Business Marketing with an Instagram Photo Contest
An Instagram photo contest is a great way to promote your business while having some fun. A photo contest can lead to new followers while your company is giving back to the Instagram community. But running an Instagram photo contest isn’t always easy, and can be a bit confusing. Here is a short guide on […]