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Expanding Your Content Presence 
How to Create Winning Headlines 
Anatomy of a Good Advertisement 
Setting Up a Six Figure Website 
The traditional view of advertising is a bit of a one-way street. You create a marketing strategy that is designed to deliver a particular message to your target audience. This can be used to tell customers how your product is better than others, how it’s more affordable, or how it’s different than anything they’ve seen […]
Media Buys (buying packages of ad space) can be a great way to help grow your business. Finding the right place to advertise will open up a large audience that might be receptive to your current marketing efforts. There is, however, a right way and a wrong way to do it. These six tips will […]
Online advertising spending has surpassed spending on television advertising. While PPC advertising is a big chunk of this spending, social media advertising is becoming just as important. If you’re not already using social media ads to gain new followers or more prospects, then there are a few techniques that you should adopt. Use Ads to […]
A lot of my subscribers ask me, “What’s the right way to build an online business?” or “Where do we start?” or “What’s the good information source, should we just Google it?”. Even though we’re living in an information age, one of the downsides of it is the information overload itself. This makes the importance of distinguishing between the right […]
“My Smart Tracking Blueprint” course is out! If you’ve been a “Direct Response Marketer” for any period of time then you KNOW that the traffic is a lifeline to your business. You pay for every single click. So its imperative to say that you HAVE TO get the most out of those clicks. You cannot afford to […]
My son is getting pretty good at tennis. It makes me happy & proud of course. Just to let you in on a secret, I was quite a tennis player back in the day. I actually played at a competitive level. (but that seems like another lifetime ago). So it fills my heart to see my […]
Massive email marketing campaigns are a great way to get more eyes on your newsletter or website since you can reach thousands of people at once. However, your campaign won’t be successful if nobody opens your message. According to Madison Logic, over 122 billion emails are sent an hour, so knowing how to stand out […]
With over 328 monthly active users, it’s hard not to acknowledge the power and popularity of one of the world’s most prominent social media platforms. The microblogging trend has taken the internet by storm and it’s easy for anyone to follow their favorite brands and celebrities from the ease of their phone. You too can […]
Cold emailing is not as awkward as cold calling, but it still can be a frightening thing to do. A well-written cold email could be the key you need to get into contact with employers, celebrities, speakers, and just about anyone else you want to contact. You might be trying to reach out to one […]
I just thought I’d share this small moment of inspiration from my day today! It’s amazing how fast kids grow up or at least it seems that way:) Today my son tried his roller-blades on for the very first time (he’s 4-years old). And he did quite well, I must say. He wanted to keep going 🙂 But he also inspired […]
