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My son is getting pretty good at tennis. It makes me happy & proud of course. Just to let you in on a secret, I was quite a tennis player back in the day. I actually played at a competitive level. (but that seems like another lifetime ago). So it fills my heart to see my […]
Podcasts offer a unique marketing opportunity because they don’t offer a commercial break. While there are video podcasts with the chance for visuals, most fully rely on audio. This platform makes any advertisement messages a part of the show. With the lack of traditional breaks for advertising as you would hear, for instance, on a […]
Click-through rates are a key metric involved with optimizing Pay-per-click ads (PPC). Click-through rates are not interchangeable with PPC or paid search ads. You probably think that your organic search results are simply a consequence of your current ranking position. However, you have much more control over this. Click-through rates can be optimized to return […]
Reviews are a great way for your customers to get an idea of what your customer service is like. Through reviews, they know what services your offer, how well you offer them, and the quality of your products without even leaving their home. Reviews are also a valuable tool for a business to know what […]
Massive email marketing campaigns are a great way to get more eyes on your newsletter or website since you can reach thousands of people at once. However, your campaign won’t be successful if nobody opens your message. According to Madison Logic, over 122 billion emails are sent an hour, so knowing how to stand out […]
With over 328 monthly active users, it’s hard not to acknowledge the power and popularity of one of the world’s most prominent social media platforms. The microblogging trend has taken the internet by storm and it’s easy for anyone to follow their favorite brands and celebrities from the ease of their phone. You too can […]
Cold emailing is not as awkward as cold calling, but it still can be a frightening thing to do. A well-written cold email could be the key you need to get into contact with employers, celebrities, speakers, and just about anyone else you want to contact. You might be trying to reach out to one […]
I just thought I’d share this small moment of inspiration from my day today! It’s amazing how fast kids grow up or at least it seems that way:) Today my son tried his roller-blades on for the very first time (he’s 4-years old). And he did quite well, I must say. He wanted to keep going 🙂 But he also inspired […]
By the time Diamond Mastermind Event was over, I was really glad to have interviewed some really AWESOME folks. It inspired me, helped me grow, but most importantly gave me an opportunity to build some life-long friendships (hopefully). But now it was time to see my babies. I missed them like crazy for 10 days. And […]
Tasha Cooney…. I’m not sure where to even begin… she’s one of a kind! Her resume runs deep. With an extensive background in the entertainment industry for 15 years, she has acquired a wide range of knowledge in both TV and Films. From shooting numerous Live Bands to Television Shows & Commercials, Sporting Events like Pop Warner Super […]
